On July 6, 2010, the MountainRunner Institute will, with the support of InterMedia, present a one-day training event to prepare you and your organization for today’s environment. Now Media: engagement based on information not platforms is a discussion designed to help you gain a better understanding of the capabilities, capacities, and authorities necessary to be effective in today’s global environment. While the emphasis is on actors and audiences relevant to national security, knowledge from the course will be readily applied in other areas. Attention will be paid to Wikileaks, the Rolling Stone article on General McChrystal, and other relevant and timely examples. More information can be found here.

Topics include:

• The Convergence of “old media” and “new media” into Now Media;
• Mobilizing and even creating “diasporas” that facilitate engagement pathways and challenge traditional views of nationalism;
• Moving from “target audiences” to “relevant participants”;
• Adversarial use of online media;
• Frank discussions on the organizational, doctrinal, and legal challenges (real and imagined) facing the US today.

Date: July 6, 2010 
Time: 8:30a – 5p (light breakfast at 8a, lunch and refreshments will be provided) 
Location: National Press Club in the McClendon Room 

Cost: $300 before June 27, $400 June 28 and after; group discounts are available for 3 or more; credit cards are accepted.

Speakers: 

• Matt Armstrong, President, MountainRunner Institute; publisher of the blog MountainRunner.us 
• Adam Pearson, White Canvas Group; 
• Duncan MacInnes, Acting Coordinator, Bureau of International Information Programs, U.S. Department of State
• Susan Gigli, Chief Operating Officer, InterMedia

Attending the second half of the event are four Indonesian bloggers, including the "father of Indonesian blogging", that are in the United States under the auspices of the Department of State's International Visitor Leadership Program. 

Questions should be directed to Matt Armstrong at blog@mountainrunner.us.